Alive Eau de Parfum

BRAND Hugo Boss

BOSS ALIVE Eau de Parfum, is designed to celebrate the bliss of being immersed in the moment. A new female scent inspired by women who make bold moves, ALIVE is defined by its addictive femininity, magnetism and strength; characteristics the BOSS Woman draws on each day as she creates her own definition of success. A phenomenal fruity explosion: A sparkling burst of fruits at the top of this scent offers a radiant and addictive start that promotes a passionate state of mind in its wearer. With crunchy and energetic notes of Apple mingling together with playful and sharp Blackcurrant, sun-kissed Plum and warm Cinnamon, the sweet and fruity character of the scent is expressed at all moments – acting as a reminder that life can be a source of endless happiness if lived vibrantly. The addition of natural Madagascan Vanilla, deliciously sweet in many facets, rapidly develops and becomes a marker of the perfume, a symbol of the joie de vivre that the ALIVE woman possesses.